Environment✓ Verified

The City That Chose Beauty Over Billboards

Reported byReasons to be Cheerful ↗·Sourced by Goodlede

What backs it

Grenoble, France became the first city in Europe to ban billboards in public spaces, dismantling 326 advertising devices spanning over 2,000 square meters in 2015. The city has since redesigned streets like Cours Lafontaine to incorporate bike paths, trees, and mountain views, replacing visual pollution with urban greenery and quality-of-life improvements.

Systemic / trendWell established✓ Verified

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